Technical access
AI bot access, robots.txt, structured data, JSON-LD, and technical signals.
snaff.ai product guide
Features, GEO workflow & Website Context MCP
Understand the GEO audit, turn findings into better content, and make a website's public context available to connected AI tools.
1. GEO audit
What snaff checks
Enter a public URL to receive a weighted GEO score, actionable findings, and expandable details for every checked signal. The score is a prioritization aid, not a guarantee of AI mentions or rankings.
Three focus areas
Content clarity
Meta information, readability, citability, llms.txt, and ai.txt.
Trust & authority
E-E-A-T signals, authorship, freshness, and brand authority.
Two ways to act after an audit
1. Improve your website
Use the expandable findings and recommendations to improve content, structured data, accessibility, and trust signals.
2. Connect Website Context MCP
Make normalized public website context available to an MCP client with a read-only tool.
Website Context MCP
Give connected AI tools reliable website context
After an audit, snaff creates an MCP endpoint for that public website. It exposes the read-only tool get_website_context, returning the public title, description, headings, readable page text, and source URL. It never exposes raw HTML, cookies, login-protected pages, or private data.
What MCP does — and does not do
MCP gives a connected AI application a direct, structured way to request website context. It does not make ordinary search crawlers automatically call a server when they visit a website. For broad discoverability, continue to use accessible pages, structured data, robots.txt, llms.txt, and the GEO improvements identified in the audit.
Publish and connect your MCP context
snaff provides three ready-to-use assets after an audit. They make the integration visible for AI agents designed to look for MCP context and connect the same context to an MCP client.
1. Add the meta tag
Copy the generated mcp-server meta tag into the customer website’s <head>.
2. Upload mcp.json
Download the manifest and upload it to /.well-known/mcp.json on the customer domain.
3. Connect your AI client
Use the readable MCP URL in a remote MCP client and call get_website_context.
Example endpoint: https://your-snaff-domain/app/mcp/example.com. The endpoint uses Streamable HTTP JSON-RPC and is read-only.
The GEO workspace
Turn a GEO audit into a website AI can understand.
snaff shows what AI systems can access, interpret and trust on a public website — then gives teams two practical paths to act on it.
Run a free GEO audit arrow_forwardExplore the workspace
See every feature in action
Tap a feature to preview what it does — no sign-up required.
A weighted GEO readiness score
Enter any URL and get a 0–100 score across AI bot access, structured data, citability, E-E-A-T and technical signals — each check explained and prioritized.
FreeFind duplicate & near-duplicate content
Crawl your site, strip boilerplate and cluster exact + near-duplicate pages with a local similarity engine — a clean, de-duplicated basis for RAG/AI vectorization. Runs entirely in your browser.
ProDo AI engines actually cite you?
Ask real prompts across ChatGPT, Perplexity, Claude, Gemini, Mistral and more — see exactly where your domain is cited, on a schedule you choose.
ProSee what the AI actually said
Beyond a yes/no: read the full answer each engine returned, with an automatic positive / neutral / negative read on how your brand is portrayed and the key claims made about you.
ProGet pulled back at the right moment
Threshold and citation-loss alerts by email and Slack/webhook, plus a visibility trend right next to the score — so you act the moment something moves against you.
ProRank yourself against rivals
Compare your GEO readiness side-by-side with competitors and see exactly where you lead or trail.
ProDoes AI tell the truth about you?
Keep a brand fact sheet and snaff grades every AI answer against it – flagging false or unsupported claims, with a structural check for the causes of hallucinations.
ProFrom diagnosis to done
snaff reads your live site and generates copy-paste GEO files: an llms.txt from your real pages, Organization schema, an AI-friendly robots.txt and a canonical definition.
ProWhat's new
SEO tools & client reporting
GEO and classic SEO in one place — plus printable, branded reports for agencies and their clients.
On-page SEO score
An on-page SEO score right under the GEO result — grouped into clusters like “Meta & Indexing”, “Content & Structure” and “Technical & Social”, every check explained.
- Title, meta description, canonical, indexability
- H1/H2, word count, alt text, internal links
- HTTPS, viewport, JSON-LD, Open Graph, favicon
SEO data — pluggable provider
Search volume, SERP positions, rankings and backlinks via DataForSEO — or cheap/free SERP positions via Serper.dev. Provider switchable per account, bring your own key (BYOK).
ProGEO × SEO — ranks, but not cited
Finds keywords the domain ranks for in Google but that AI engines do not cite — the concrete gap between classic ranking and AI visibility.
ProGoogle Search Console
Connect a Search Console property and see real search data — clicks, impressions, CTR, position — right next to the GEO report.
ProKeyword ideas (free)
Free keyword suggestions from Google Autocomplete — no external provider and no API key.
FreeCase study report
A per-domain progress story in case-study style: situation → challenge → solution & results, with a growth curve since the first scan. Marketing for the product and for agencies — printable as PDF.
ProReport branding: Snaff · agency · per domain
Generate every report (case study & PDF) as Snaff.ai, with your agency brand, or with a brand per client domain — name, logo, accent color, contact and website.
AgencyAll admin-toggleable
Every new feature can be switched on/off and configured per plan tier in the admin area — from the SEO area to the white-label report.
A clearer audit
Every score leads to a useful next move.
Enter a public URL and receive a weighted GEO score with expandable findings. The audit is built to help teams prioritize concrete improvements — not to make vague promises about rankings or mentions.
%
GEO SCORETechnical access
Content clarity
Trust & authority
GPTBot ✓ClaudeBot ✓PerplexityBot ✓Google-Extended ✓
Technical access
Can AI systems reach and interpret the technical foundation of the site?
- AI bot access and robots rules
- Structured data and JSON-LD
- Technical signals and indexability
Content clarity
Is the information specific, readable and easy to quote with confidence?
- Meta information and page hierarchy
- Readability and citability signals
- llms.txt and ai.txt availability
Trust & authority
Does the page show the signals that make claims easier to trust?
- E-E-A-T and authorship signals
- Freshness and brand evidence
- Compare, prioritize and improve
Protected websites
Blocked by Cloudflare? That is a finding, not a dead end.
Many sites hide behind bot protection that only lets real browsers in – and quietly shut out ChatGPT, Claude and Perplexity at the same time. snaff makes that visible and shows how to fix it.
Blocking becomes a GEO result
Instead of “can’t be analyzed” you see which bot protection answered and what that means for your visibility in AI answers.
Live test of the AI crawlers
snaff checks in real time what GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot receive – plus whether robots.txt is reachable and what it allows.
Owner allowlist
Your own site? Allow the snaff crawler with one Cloudflare rule – and get the full GEO analysis even behind bot protection.
Meet the snaff crawler
User agent, what it does and a step-by-step guide for Cloudflare, Akamai & co.
How to allow the snaff crawler arrow_forwardAfter the audit
One audit. Two ways forward.
Fix the signals on your website, or publish a structured context layer for MCP-enabled AI experiences. Most teams will benefit from both.
Improve the website
Open each finding to see what was checked, what was found and what to improve. Use the score as a practical order of work across technical access, content and trust.
Publish Website Context MCP
Embed one snaff-hosted URL. snaff packages the public page title, description, headings and readable content for an AI client that connects through MCP.
Monitoring & AI visibility
Turn one audit into an ongoing GEO program
A single score is a snapshot. The snaff Monitor keeps watch over time: it re-checks the domains that matter, tests whether AI engines actually cite you, benchmarks you against rivals, and audits whole lists of domains in bulk.
Monitorboard
Your command center: portfolio averages across all monitored domains (GEO score, AI visibility, brand accuracy), a prioritized “needs attention” list, and scheduled re-checks that email you the moment something drifts out of AI search.
- Portfolio status: averages + which domains need attention
- Click any domain to expand full details inline
- Automatic re-checks (hourly–monthly) with email alerts
GPTPPXCLDGEM
AI Citation Test
Stop guessing whether AI mentions you. snaff asks ChatGPT, Perplexity, Claude and Gemini real questions and checks if your domain shows up as a cited source.
- Real prompts across the leading AI answer engines
- A visibility score with a per-engine breakdown
- Bring your own model keys (OpenRouter, NVIDIA and more)
- Brand accuracy: flags when AI states wrong facts about you
Competitor Benchmark
See exactly where you lead or lag. Compare your GEO readiness against competitors side by side, category by category, and turn the gaps into a to-do list.
- Your domain vs. competitors, scored side by side
- Ranked, category-level strengths and gaps
- Scheduled benchmark monitors with email updates
Batch jobs
GEO at scale. Audit hundreds — or millions — of domains from a CSV, URL, API or database source. Ideal for portfolios, agencies and top-lists like Tranco.
- Sources: CSV upload, remote CSV/ZIP, API or database
- Works through large lists automatically on a schedule
- Every result collected in one dashboard
Duplicate Content Finder
Crawl your site, strip boilerplate, and cluster exact + near-duplicate pages — a clean, de-duplicated basis for AI vectorization (RAG). All similarity analysis runs locally in your browser.
- Server-side boilerplate removal + SHA-256 exact dedup
- Local near-duplicate detection — no model, no API cost
- Interactive cluster map + JSON/CSV export
✓✕✓
Brand accuracy & anti-hallucination
Beyond “am I cited?” – does AI tell the truth about you? Keep a short brand fact sheet and snaff grades every AI answer against it, flagging false or unsupported claims. A structural check also finds why hallucinations happen (missing schema, no clear definition, conflicting facts across pages).
- Brand fact sheet per domain (with bulk add)
- Accuracy score + flagged false claims per engine
- Structural hallucination-risk check + accuracy alerts
llms.txtschemarobots
Ready-to-paste GEO fixes
From diagnosis to done. snaff reads your live site and generates copy-paste files that make AI engines understand you: an llms.txt from your real pages, Organization schema, an AI-friendly robots.txt and a canonical definition sentence.
- llms.txt built from your actual site structure
- Organization JSON-LD + AI-friendly robots.txt
- One-click copy & download, per domain
Website Context MCP
Make public website context available in a structured format.
After an audit, snaff creates a readable endpoint for the domain. It is a focused, read-only context service — designed to return the information an AI application needs without exposing private website data.
What the endpoint returns
Context, not a copy of your website.
The MCP tool get_website_context returns the source URL, title, description, headings and cleaned readable text from a public page.
- No raw HTML or cookies
- No login-protected pages
- Read-only public website context
<meta name="mcp-server"
content="https://www.snaff.ai/app/mcp/example.com/manifest.json">
{
"version": "1.0",
"mcp_url": "https://www.snaff.ai/app/mcp/example.com",
"transport": "http-post"
}
Implementation
Connect it in three straightforward steps.
Each audited website gets a hosted MCP manifest directly in its result page. No file upload or manual endpoint construction is required.
Analyze the public website. snaff creates a hosted manifest URL for that domain, such as /app/mcp/example.com/manifest.json.
Copy the generated mcp-server meta tag into the site’s <head>. It points to the manifest hosted and maintained by snaff.
Add the same endpoint to an MCP-enabled AI client and call get_website_context when website context is needed.
The dashboard supplies a copy-ready meta tag for every completed audit. The manifest and MCP endpoint stay hosted on snaff, while your website only embeds the hosted URL. Keep your core website content, structured data and GEO improvements up to date — they remain the foundation of discoverability.
language
Use your own MCP domain or subdomain
Registered customers can save a domain such as mcp.example.com in the MCP section of an audit result. snaff then uses that host in the manifest URL; the manifest and endpoint still run on the snaff application.
- Create DNS: add a CNAME (or ALIAS) for
mcp.example.comthat points to the hostname where your snaff app is deployed. - Route the host: add that custom host in your hosting panel or web-server configuration so it serves the same snaff application and HTTPS certificate.
- Save and verify: enter the host in the signed-in MCP section, run an audit, and open the generated
/mcp/…/manifest.jsonURL. It must return JSON before adding the meta tag to the customer website.
DNS alone is not enough: the snaff server must accept the custom hostname and provide TLS for it. No file is downloaded, uploaded, or hosted on the customer website.
More capabilities
Built to act on, not just to read
Beyond the audit, snaff gives you the tools to track progress, share results, and stay ahead of competitors.
50-point analysis
The audit now covers 50 signals across 8 categories — including image alt text, internal linking, mobile readiness, breadcrumb and speakable schema, and table-of-contents structure.
Progress tracking
Re-check a page and see exactly what changed since last time: your score movement plus which checks newly pass or fail.
Scheduled monitoring
Track domains automatically at the cadence you choose — daily, weekly, or monthly — with an email summary and a link to the full report each time.
Competitor benchmark
Compare your GEO readiness against competitors side by side, and see exactly which checks they pass that you don't — your highest-priority fixes.
PDF report export
Download any analysis as a clean, print-ready PDF — ideal for sharing with clients or your team. Agency plans add white-label branding.
Four languages
The full interface and every analysis result are available in English, German, Spanish, and French — switch anytime from the header.
REST API
Run GEO analyses programmatically with a personal API key — integrate audits into your own tools and workflows.
Batch monitoring
Feed a list of domains from a CSV, JSON API, or database and have snaff check them automatically on a schedule — hourly, daily, weekly, or monthly.
Developer API
Automate audits with the REST API
Every account with API access gets a personal key to query GEO analyses from your own scripts, CI pipelines, or dashboards.
Open /app/settings and generate your personal API key. It is shown once — copy it somewhere safe.
Send your key with each request in the Authorization: Bearer header (or an X-API-Key header).
The response is a clean JSON report: overall score, grade, per-category results, and the top issues to fix.
Endpoint
One call, full report
A single request to a clean URL analyzes any public page and returns the full GEO breakdown.
/analyze/<url>— the public URL to analyze/analyze/<lang>/<url>— add a language for translated results (en, de, es, fr)
# Request
curl "https://www.snaff.ai/app/api/analyze/example.com" \
-H "Authorization: Bearer gbob_your_key_here"
# Response
{
"ok": true,
"url": "https://example.com/",
"percentage": 72,
"grade": { "label": "Good", "color": "green" },
"categories": { ... },
"top_issues": [ ... ]
}
Keep your key secret. If it leaks, regenerate it from the Settings page — the old key stops working immediately.
Ready to see the context AI can work with?
Start with a public URL. The first audit needs no signup and returns clear, actionable recommendations.
Run your free GEO check arrow_forwardmail Send report via email
The report will be sent as an HTML email (incl. score, categories and recommendations).